Research and Reference Resources

Quick Guide to DemographicsNow

return to main DemographicsNow page | Example 1 | Example 2 | Example 3 | Example 4 | Example 5

Example 4: I'd like to create a map showing median household income in the Direct Marketing Area of Madison, Wisconsin.

After clicking Get Started on the main page, click DMAs (Direct Marteting Area) by State and then Continue from the Geography menu.

Click Wisconsin, the > button, and then Continue. On the next screen, click Madison WI, the > button, and then Complete.

Click the + next to "Map." Click the radio button next to Median Household Income. Click View Selected Report.