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Business Resources
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Tuesday, February 6, 2018
Thanks for reading our Business Resources newsletter. Every month, we use this opportunity to share resources and events related to investments, entrepreneurship, marketing, productivity, and finance.
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Treating People Well: The Extraordinary Power of Civility at Work and in Life
by Lea & Jeremy Berman
A guide to personal and professional empowerment through civility and social skills, written by two White House Social Secretaries who offer an important fundamental message - everyone is important and everyone deserves to be treated well...These Washington insiders share what they've learned through first person examples of their own glamorous (and sometimes harrowing) moments with celebrities, foreign leaders and that most unpredictable of animals--the American politician.
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How to Get Sh*t Done: Why Women Need to Stop Doing Everything So They Can Achieve Anything
by Erin Falconer
Erin Falconer, editor in chief and co-owner of the highly respected self-improvement site Pick the Brain, shows overscheduled, overwhelmed women how to do less so that they can achieve more. Packed with real-life advice, honest stories from Erin's successful career, and dozens of actionable resources, How to Get Sh*t Done will forever reframe productivity so that you can stop doing everything for everyone and start doing what matters to you .
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Ogilvy on Advertising in the Digital Age
by Miles Young
In this must-have sequel to the bestselling Ogilvy On Advertising, Ogilvy chairman Miles Young provides top insider secrets and strategies for successful advertising in the Digital Revolution. As comprehensive as its predecessor was for print and TV, this indispensable handbook dives deep into the digital ecosystem, discusses how to best collect and utilize data-the currency of the digital age-to convert sales, breaks down when and how to market to millennials, highlights the top five current industry giants, suggests best practices from brand response to social media, and offers 13 trend predictions for the future.
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The Gambler: How a Penniless Dropout Became One of the Greatest Deal Makers in Capitalist History
by William C. Rempel
The rags-to-riches story of one of America's wealthiest and least-known financial giants, self-made billionaire Kirk Kerkorian - the daring aviator, movie mogul, risk-taker, and business tycoon who transformed Las Vegas and Hollywood to become one of the leading financiers in American business. In this engrossing biography, investigative reporter William C. Rempel digs deep into Kerkorian's long-guarded history to introduce a man of contradictions - a poorly educated genius for deal-making, an extraordinarily shy man who made the boldest of business ventures, a careful and calculating investor who was willing to bet everything on a single roll of the dice.
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The Culture Code: The Secrets of Highly Successful Groups
by Daniel Coyle
This book goes inside some of the world's most successful organizations - including the U.S. Navy's SEAL Team Six, IDEO, and the San Antonio Spurs - and reveals what makes them tick. He demystifies the culture-building process by identifying three key skills that generate cohesion and cooperation, and explains how diverse groups learn to function with a single mind. Drawing on examples that range from Internet retailer Zappos to the comedy troupe Upright Citizens Brigade to a daring gang of jewel thieves, Coyle offers specific strategies that trigger learning, spark collaboration, build trust, and drive positive change.
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Powerful: Building a Culture of Freedom and Responsibility
by Patty McCord
When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. McCord helped create the unique and high-performing culture at Netflix, where she was chief talent officer. In her new book, she shares what she learned there and elsewhere in Silicon Valley. McCord advocates practicing radical honesty in the workplace, saying good-bye to employees who don't fit the company's emerging needs, and motivating with challenging work, not promises, perks, and bonus plans.
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This Could Hurt: A Novel
by Jillian Medoff
A razor-sharp and deeply felt novel that illuminates the pivotal role of work in our lives - a riveting fusion of The Nest, Up in the Air, and Then We Came to the End that captures the emotional complexities of five HR colleagues trying to balance ambition, hope, and fear as their small company is buffeted by economic forces that threaten to upend them.
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When: The Scientific Secrets of Perfect Timing
by Daniel H. Pink
Drawing on a rich trove of research from psychology, biology, and economics, Pink reveals how best to live, work, and succeed. How can we use the hidden patterns of the day to build the ideal schedule? Why do certain breaks dramatically improve student test scores? How can we turn a stumbling beginning into a fresh start? Why should we avoid going to the hospital in the afternoon? Why is singing in time with other people as good for you as exercise? And what is the ideal time to quit a job, switch careers, or get married?
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